Are You Using These Daily Tools For Optimum Results In Your Business?
You might think you’re using all the business tools you need for your business, but are you really? We’ve curated a list of tools you should be using to get the best results you need for your business, especially when it comes to your online presence. According to Forbes, by 2021 most businesses/organisations will become digital and it’s not surprise COVID-19 has pushed to this to be sooner and we don’t want you to miss out so here is a summary of all the tools you should be using by now (if you’re using something similar then great, no need to switch over unless you want to). According to Small Business Trends, these are all the tools you need, but of course, not limited to.
Wordpress and Wix are some of the most popular hosting platforms, have you made an account?
Have you chosen your domain name yet? Once you decide, you can purchase your domain on GoDaddy or other domain sites.
Google Keyword Planner
If you want to blog, then you need to have specific topics and keywords in mind. The Google Keyword Planner is an online tool that helps you research and refine the best keywords for your focus and audience.
Google Webmaster Tools
Google Webmaster Tools is a portal you can use to find assistance and support for a number of different website related areas, including SEO, site testing and online courses.
Bing Webmaster Tools
Bing also offers a similar portal for people who want to ensure their sites run properly and rank highly in Bing searches.
If you want to create a successful blog, then you need to keep track of what works and what doesn’t. Google Analytics gives you access to data about site traffic, popular content and more. Most blog posts should include some type of photos or visuals. And if you want those images to look as professional as possible, you might find it useful to invest in some kind of photo editing program like Photoshop.
But you don’t necessarily need to make a huge investment in order to share great visuals on your blog. Canva is a free online photo editing and graphic design tool you can use right in your web browser.
You can also find stock photos to include with your posts using sites like Shutterstock if you don’t want to create your own images.
Or you could create more in-depth visuals like videos to include with your posts. And YouTube is the top resource for hosting and sharing those videos.
To grow a successful business around your blog, it’s also a good idea to maintain some kind of email list. MailChimp is a tool with both free and paid options for managing those lists.
You can also use LeadPages as a way to gather leads online and to set up landing pages for promotions related to your blog or business.
If you’re going to have a successful blog, chances are you’re going to use social media to promote it. Sprout Social is an online tool you can use to create marketing campaigns across various social channels.
You can also use Buffer to schedule social content across different platforms as well as find inspiration for new content to share.
Hootsuiteis another option for social media scheduling and management.
When you’re looking for inspiration for new blog posts, it can help to consider what questions people might have about your particular niche. Quora is a question and answer website that can give you lots of insights about the questions that people might need answered.
Looking at your blog analytics is essential to growing your traffic — but it can also be confusing. Quick Sprout is a tool you can connect to your Google Analytics and then use it to get actionable insights and tips for improving your website and blog.
Trending topics, or topics that are especially popular online, can also make for great blog content. And Google Trends is a great resource for finding topics that people are currently searching for.
Twitter Trending Topics
You can also turn to Twitter and look at the platform’s Trending Topics as a source of inspiration for new blog posts.
For more professionally focused blogs, you can also turn to LinkedIn Pulse for a way to discover content and influencers that can help you determine new subjects to explore in posts.
Hubspot’s Blog Topic Generator
Just don’t know what to blog about this week? Hubspot offers a Blog Topic Generator that you can use by filling in a few quick fields and then receive a custom post suggestion.
Blogging requires you to constantly think of new ideas and even refine posts on the go. And Evernote can be a great tool for keeping all of your thoughts and notes on upcoming posts organized.
Trello is another great productivity tool that you can use to organize your thoughts or even work with a team around your blog.
For organizing your post schedule and other tasks, Google Calendaris a free online tool that can help you stay on track.
You can also use a WordPress plugin like Editorial Calendar to manage your upcoming post schedule right from your blog dashboard.
Need to share or store large files for your blog? Dropbox is the go-to online service for this function.
Click to Tweet
When you’re trying to promote your blog online, it can help if you get your readers to do some promotion for you as well. Click to Tweet is an online tool that you can use to create snippets of your blog posts that are easily tweetable.
Post Planner is another socially focused app. You can use it to manage and discover content on Facebook and more.
The last thing you want to find on your blog after publishing a post is a myriad of grammar errors. Grammarly offers a browser extension and online tool that you can use to check for grammar and spelling errors before posting.
Hemingwayis a more sophisticated online editor that you can use to identify areas where you can improve your writing style.
If you plan on accepting any payments on your blog or website, PayPalis an easy way for you to get those payments.
Your blog design is an important part of the overall reader experience. If you want to find a professional designer or some design inspiration, take a look at Dribbble.
Behance is another online portfolio site where you can find designers and other creative professionals.
If you want to outsource any of your content or other aspects of building your blog, Upwork offers a marketplace for professional freelancers.
It’s also essential that you have a simple way to reach out to blog sources and collaborators, and for people to reach out to you as well. Gmail offers free email service as well as reasonably priced custom domain addresses.
Skype is another great way to stay in touch with people. You can use it to video chat with your team or even call people for blog interviews.
If you want a more sophisticated or customized commenting system than what automatically comes with your blog, consider using a comment plugin like Disqus.
If you’d like help with your social media platforms, please see our plans available to you here. If you’d like mentoring see our programmes here, or if you’re not sure and simply want more information, fill out your details here and we will contact you at a time convenient to you for a FREE 1-1 call.