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Personal Brand: Maximising Personal Impact

Cutting Wood

Abigail Van Buren, the writer of Dear Abby, once said, “There are two kinds of people: those who come into a room with the attitude, ‘Here I am!’ and those who have the attitude, ‘There you are!’”
This content is an exploration of the type of impact we want to have in life and work. Participants will consider and define the influence that they can have on their life and work. They will also learn skills for success and how to create those circumstances.


Speak in terms of the impact and influence that they want to have in life and work
Understand their personal style in terms of their personal brand
Develop skill in areas like focus, concentration, and communication to support their brand
Build credibility and trust by living their brand
Take ownership of their image, both online and in person